We Built OptaReach to Fix Modern Outreach, Here’s Why
Why launched
Outreach used to be personal. You’d connect with someone because you had a reason to, shared values, mutual interests, or a product you truly thought they’d benefit from.
But somewhere along the way, outreach turned into spam.
You’ve seen it too.
- Cold DMs that feel like a copy-paste from 2015.
- LinkedIn messages that pitch you before even learning what you do.
- Discord servers with bot-like sales.
- Reddit comments that sound like AI-generated junk.
This isn’t just annoying, it’s broken.
The Modern Outreach Stack Is a Mess
Over the past few years, we ran marketing campaigns across Reddit, LinkedIn, Discord, Facebook, GitHub, and more. What we noticed was this: every platform had its own rules, workflows, and gotchas.
Some tools helped us with Reddit prospecting, but lacked messaging. Others were great for LinkedIn but useless for Discord. Managing everything meant juggling 5+ tabs, messy spreadsheets, and duct-taped Zapier workflows.
And when we wanted to personalize things using GPT or automate smarter responses? Forget it.
That’s when we realized we needed something better.
OptaReach Was Born Out of Pain (and a Lot of Copy/Paste)
We didn’t build OptaReach as a SaaS idea. We built it because we were tired of wasting time.
Tired of:
- Scraping usernames manually
- Switching tabs between inboxes
- Copy-pasting GPT prompts 50 times
- Wondering who replied where and when
- Getting banned on Reddit for bad formatting
- Sending "Hey there 👋" messages that nobody reads
We wanted a central brain that could handle everything, intelligently.
What OptaReach Does (That Others Don’t)
One Inbox for All Campaigns
Whether you're talking to a Reddit user, a Discord mod, or a LinkedIn connection, you see it all in one clean dashboard.
Prospecting That Feels Like Research, Not Scraping
You set criteria like subreddit, post type, keywords, engagement, and we find the right people. Not everyone. The right ones.
GPT That’s Actually Trained to Sound Human
Our AI agents don’t just spit templates. They understand the context, campaign goals, platform culture, tone of voice, and adjust messaging accordingly.
Slack + Automation = Real-Time Reactions
New tracked post? You’ll know instantly. Want to hand off a hot lead to your team? One click.
Outreach Isn’t Dead. It Just Needs a Makeover.
The future of outreach isn’t mass-blasting. It’s smart targeting, better timing, and personalized value.
We’re not trying to replace humans. We’re trying to remove the repetitive work so marketers can actually connect with people again.
If you're tired of spray-and-pray DMs or spreadsheets that look like tax audits, you might feel right at home using OptaReach.
We’re Still Early, But We’re Listening
OptaReach is live. 14 days free. And we’re building fast, based on what you tell us you need.
Got feedback? Found a bug? Thought of a feature that would save your team hours? Write us. Really. We’re listening.
This isn’t just a tool. It’s a shift in how we do outreach. And we’d love for you to be part of that shift.
Try OptaReach, and let us know what you think.